Four Strategies Designed to Save Your Newspaper (Part 1 of 2)

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Change is never easy – especially if you haven’t done much of it in 400 years. But change is exactly what the newspaper industry needs to keep up with the next wave of media distribution. The question is: what kind of change? In this two-part report, we analyze and review what we consider the main reasons behind the revenue downfall of most papers, and investigate strategies aimed at reversing the current trend.